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<channel>
	<title>David Stuart</title>
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	<link>http://www.davidstuart.co.uk/blog</link>
	<description>Web Analyst and Consultant</description>
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		<title>Facilitating Access to the Web of Data &#8211; the Wordle</title>
		<link>http://www.davidstuart.co.uk/blog/2011/05/facilitating-access-to-the-web-of-data-the-wordle/</link>
		<comments>http://www.davidstuart.co.uk/blog/2011/05/facilitating-access-to-the-web-of-data-the-wordle/#comments</comments>
		<pubDate>Sat, 28 May 2011 17:01:11 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.davidstuart.co.uk/blog/?p=283</guid>
		<description><![CDATA[Having spent most of the day creating the index for my book, I thought I would see what it looked like as a Wordle. Unsurprisingly for a book on the web of data, data is the most popular term; in fact it&#8217;s mentioned 1,245 times!]]></description>
			<content:encoded><![CDATA[<p>Having spent most of the day creating the index for <a href="http://www.davidstuart.co.uk/blog/2011/04/my-book-is-finishe/">my book</a>, I thought I would see what it looked like as a <a href="http://www.wordle.net">Wordle</a>.</p>
<p><img class="aligncenter size-full wp-image-284" title="wordcloud" src="http://www.davidstuart.co.uk/blog/wp-content/uploads/2011/05/wordcloud.jpg" alt="" width="441" height="238" /></p>
<p>Unsurprisingly for a book on the web of data, <strong>data </strong>is the most popular term; in fact it&#8217;s mentioned <strong>1,245 times!</strong></p>
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		<title>Fair Use and Screenshots</title>
		<link>http://www.davidstuart.co.uk/blog/2011/04/fair-use-and-screenshots/</link>
		<comments>http://www.davidstuart.co.uk/blog/2011/04/fair-use-and-screenshots/#comments</comments>
		<pubDate>Wed, 27 Apr 2011 11:19:14 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.davidstuart.co.uk/blog/?p=271</guid>
		<description><![CDATA[Somewhere during the process of agreeing to write a book, I seemingly inadvertently agreed to get all the copyright permissions for the images used in the book. As the images that were not available under an appropriate Creative Commons license were merely screenshots, I thought I would be excused the arduous chore under the banner [...]]]></description>
			<content:encoded><![CDATA[<p>Somewhere during the process of agreeing to write <a href="http://www.amazon.co.uk/Facilitating-Access-Web-Data-Librarians/dp/1856047458">a book</a>, I seemingly inadvertently agreed to get all the copyright permissions for the images used in the book. As the images that were not available under an appropriate Creative Commons license were merely screenshots, I thought I would be excused the arduous chore under the banner of &#8216;fair use&#8217; or &#8216;fair dealing&#8217;. Unfortunately as the law and common sense have very little in common, the publishers weren&#8217;t taking any chances. If the web site owners didn&#8217;t grant their permission the pictures weren&#8217;t going in!</p>
<p><a href="http://www.davidstuart.co.uk/blog/wp-content/uploads/2011/04/fairuse.jpg"><img class="aligncenter size-medium wp-image-272" title="fairuse" src="http://www.davidstuart.co.uk/blog/wp-content/uploads/2011/04/fairuse-300x180.jpg" alt="" width="300" height="180" /></a>It seems absurd to have to ask a web site&#8217;s permission to use screenshots, after all it in no way undermines the services that they offer; people aren&#8217;t going to stop visiting Google.com and start opening my book instead when they want to find a cheap hotel in London! Whilst permission has now been granted by virtually all the organizations I asked (I am just waiting for one more to respond), there were vast differences in the hoops I had to jump through to get the permission.</p>
<p>In most cases it was quite simple. Sites either have an explicit policy or they are happy to grant permission the moment you ask. A minority of organizations asked to see the relevant pages from the book, and in my case they were then happy to grant permission (although I balked slightly at the idea of being asked). One organization, however, did prove more difficult, and responded with a number of conditions:</p>
<blockquote><p>First, be sure to include the following attribution under our image &#8212;  © 2011 Company Name www.companywebsite.com. The attribution should incorporate notice of our copyrights.  This is essential because it informs third parties of our rights, and prevents inadvertent infringement.</p>
<p>Second, your use of the image must not imply in any way that Company Name endorses the particular substance or general quality of your work.</p>
<p>Third, we request a copy of your book with permission to reproduce all or portions of it for marketing purposes.</p>
<p>Fourth, any use of the image that is available online or in electronic format should include a hyperlink to www.companywebsite.com. &#8212; and must not be downloadable at a resolution superior to 640 x 480 pixels at 72 dpi.</p></blockquote>
<p>Just to reiterate, this is for the inclusion of a single screenshot in a book that is likely to sell a few hundred copies! Conditions 1, 2, and 4 may be seen as over-eagerness on the part of the company, although condition 3 is just taking the piss! For sake of highlighting their service in a positive light, in a manner that in no way undermined the value of their intellectual property, I was being asked fundamentally undermine the value of my own intellectual property! In response to pointing out that such a condition was unacceptable to both me and my publisher, and the attitude of sites such as Google the web site relented, and as such I have not shamed them here.</p>
<p>Attitudes to copyright tell a lot about an organization. The above company, despite their aspirations, look destined to be a small time player in the world of search; out of touch with the times. At the other end of the spectrum is Google, with its policy of &#8220;<a href="http://www.google.com/permissions/">no need to ask</a>&#8220;. And somewhere in between is the muddled world of Yahoo!; there&#8217;s no need to ask at <a href="http://pressroom.yahoo.net/pr/ycorp/permissions.aspx">Yahoo.com</a> for screenshots, although <a href="http://info.yahoo.com/legal/uk/yahoo/ip_copyright.html">Yahoo.co.uk</a> requires you to send them all the details including a &#8220;mock-up of the book or website in which the Yahoo! materials will appear&#8221;!</p>
<p>I think my next book will have no images.</p>
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		<title>The Web of Data &#8211; My book is (almost) finished</title>
		<link>http://www.davidstuart.co.uk/blog/2011/04/my-book-is-finishe/</link>
		<comments>http://www.davidstuart.co.uk/blog/2011/04/my-book-is-finishe/#comments</comments>
		<pubDate>Tue, 19 Apr 2011 10:03:04 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.davidstuart.co.uk/blog/?p=266</guid>
		<description><![CDATA[Whenever people stop blogging for a couple of months, people take it as a sign of the death of blogging, or at least blogging in its traditional format. Unfortunately too often life does get in the way of blogging, but I like to think that my excuse is better that most. As I mentioned many [...]]]></description>
			<content:encoded><![CDATA[<p>Whenever people stop blogging for a couple of months, people take it as a sign of the death of blogging, or at least blogging in its traditional format. Unfortunately too often life does get in the way of blogging, but I like to think that my excuse is better that most. As I mentioned many months ago, I have been writing a book, and when you are painfully dragging each and every word from the  addled recesses of your mind the last thing you want to do is knock out 300 words on why the masses insist on retweeting the ignorance of celebrities. At last, however the book is finished, or rather almost finished as I wait for the final version back from the publisher. It is however, already available for pre-ordering on Amazon: <a href="http://www.amazon.co.uk/gp/product/1856047458/ref=as_li_ss_tl?ie=UTF8&amp;tag=webomethough-21&amp;linkCode=as2&amp;camp=1634&amp;creative=19450&amp;creativeASIN=1856047458">Facilitating Access to the Web of Data: A Guide for Librarians</a><img style="border: none !important; margin: 0px !important;" src="http://www.assoc-amazon.co.uk/e/ir?t=&amp;l=as2&amp;o=2&amp;a=1856047458" border="0" alt="" width="1" height="1" />.</p>
<p><a href="http://www.davidstuart.co.uk/blog/wp-content/uploads/2011/04/frontcover.jpg"><img class="aligncenter size-full wp-image-267" title="Facilitating Access to the Web of Data" src="http://www.davidstuart.co.uk/blog/wp-content/uploads/2011/04/frontcover.jpg" alt="" width="500" height="500" /></a></p>
<p>There are a number of questions people have when you&#8217;ve written a book: what&#8217;s it about? who&#8217;s it for? and most importantly, why the hell did you choose to spell your name without capital letters?</p>
<p><strong>What&#8217;s it about?</strong> The book is about the masses of data that has been published online, and the fact that, if it is to be useful, most people need help getting access to it.</p>
<p><strong>Who&#8217;s it for?</strong> The book is aimed at librarians, as I believe they are ideally placed to help people access this data.</p>
<p><strong>Why didn&#8217;t I use capitals? </strong>I never saw the cover before it was approved, and I ask any readers of the book to take a big black marker pen and put capitals on the front cover [yes...even if it's a library book].</p>
<p>Most importantly, as I&#8217;ve finished my book, I can at last start writing those blog posts you all look forward to so much.</p>
<p>[nb. The cheapest place I've seen the book is at the <a href="http://www.bookdepository.co.uk/book/9781856047456/Facilitating-Access-to-the-Web-of-Data">Book Depository</a> at £33.71, if you see it cheaper anywhere else let me know]</p>
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		<title>Social Network Sites &#8211; The strength of the weakest of ties</title>
		<link>http://www.davidstuart.co.uk/blog/2010/08/social-network-sites-the-strength-of-the-weakest-of-ties/</link>
		<comments>http://www.davidstuart.co.uk/blog/2010/08/social-network-sites-the-strength-of-the-weakest-of-ties/#comments</comments>
		<pubDate>Mon, 02 Aug 2010 09:26:22 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.davidstuart.co.uk/blog/?p=262</guid>
		<description><![CDATA[As Granovetter explained in his 1973 article, The Strength of Weak Ties, our weak ties (i.e., our network of acquaintances rather than friends) play an especially important role in the diffusion of information because are acquaintances are more likely to possess new perspectives and knowledge, whereas our friends are more likely to share much of [...]]]></description>
			<content:encoded><![CDATA[<p>As Granovetter explained in his 1973 article, <a href="http://www.stanford.edu/dept/soc/people/mgranovetter/documents/granstrengthweakties.pdf"><em>The Strength of Weak Ties</em></a>, our weak ties (i.e., our network of acquaintances rather than friends) play an especially important role in the diffusion of information because are acquaintances are more likely to possess new perspectives and knowledge, whereas our friends are more likely to share much of the same knowledge. What I find amazing about social network sites is how weak the ties can now be, and how difficult my own job would be without them.</p>
<p>Much of my working life is spent as a writer- writing about various web technologies and their use in libraries &#8211; and for this I need two things: to be commissioned to write, and to have content to write. In the last few weeks social network sites have helped with both aspects.</p>
<p><strong>Twitter Serendipity &#8211; </strong>I was following a publisher on Twitter who put a call out for freelancers. Whilst I had exchanged emails with the publisher before, the tie would have been too weak for them to have thought to contact me directly.</p>
<p><strong>LinkedIn Mining &#8211; </strong>Writing an article on the use of social networking sites in libraries I needed to get the perspective of a librarian in a commercial environment; unfortunately I didn&#8217;t know any. Luckily I knew a man who I thought would &#8211; my undergrad supervisor who has been churning out librarians for decades &#8211; whereas I wouldn&#8217;t have necessarily emailed to ask him for names, I was happy to make use of his open network.</p>
<p>Without Twitter I would never have got one piece of work (and hopefully more in the future), and without LinkedIn another piece would have taken much longer to complete. It&#8217;s amazing to think how many organizations continue to prevent workers accessing social network sites, and the opportunities that they are missing.</p>
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		<title>How open can traditional publishers be?</title>
		<link>http://www.davidstuart.co.uk/blog/2010/06/how-open-will-traditional-publishers-be/</link>
		<comments>http://www.davidstuart.co.uk/blog/2010/06/how-open-will-traditional-publishers-be/#comments</comments>
		<pubDate>Wed, 30 Jun 2010 11:03:44 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.davidstuart.co.uk/blog/?p=247</guid>
		<description><![CDATA[Last week I gave a talk at an Elsevier corporate customer event in Amsterdam: Web 2.0 and 3.0 in corporate libraries. I was invited along based on the Web 3.0 promises change for libraries paper I had written for Research Information, and jumped at the chance not only for a free trip to Amsterdam (which [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: left;">Last week I gave a talk at an Elsevier corporate customer event in Amsterdam: <em>Web 2.0 and 3.0 in corporate libraries</em>. I was invited along based on the <em><a href="http://www.researchinformation.info/features/feature.php?feature_id=253">Web 3.0 promises change for libraries</a> </em>paper I had written for Research Information, and jumped at the chance not only for a free trip to Amsterdam (which is not actually that great as for some reason my academic career was filled with trips to Amsterdam), but also to hear from Elsevier, one of the world&#8217;s biggest publishers.</p>
<p style="text-align: center;"><img class="size-full wp-image-248 alignnone" title="elseviertalk.jpg" src="http://www.davidstuart.co.uk/blog/wp-content/uploads/2010/06/elseviertalk.jpg.jpg" alt="elseviertalk.jpg" width="436" height="323" /></p>
<p style="text-align: left;">As the title of my talk suggests, it was a wide-ranging talk, covering everything from social network sites and mobile phones to blogs and open data; all the papers and work I&#8217;ve done over the last year packed into a single half hour. Many of the topics I discussed were also covered by the Elsevier speakers, albeit from with a typically corporate flavour. Two examples of which are their iPhone app and their forthcoming application platform.</p>
<p style="text-align: left;">Every time a company launches an iPhone app I cringe. 1) It forgets the fact the overwhelming majority of people don&#8217;t have an iPhone. 2) It&#8217;s often more about being seen to have an iPhone app than having a useful app. Whilst there is undoubtedly a use for a mobile Elsevier application, and there will be many iPhone users, it would have been better to spend the money on enabling external developers to interact with Elsevier content rather than developing a single application.</p>
<p style="text-align: left;">The good news is that in the future Elsevier will be allowing developers to build applications around their content, unfortunately once again it will be done with a distinctly corporate flavour: an application platform where developer&#8217;s programs can be run after they have been approved by the a panel of Elsevier staff and external researchers!</p>
<p style="text-align: left;">Elsevier, like many organizations, are recognising the advantages to be had by making their data and content available to a wider range of users in the places and ways that the users want it, and the advantages of engaging with external partners. However, also like many organizations, they are worried about how their data will be used. Technical adoption is one thing, cultural change is another.</p>
<p style="text-align: left;">
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		<title>Local Public Data</title>
		<link>http://www.davidstuart.co.uk/blog/2010/04/local-public-data/</link>
		<comments>http://www.davidstuart.co.uk/blog/2010/04/local-public-data/#comments</comments>
		<pubDate>Tue, 20 Apr 2010 09:54:42 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[local government]]></category>
		<category><![CDATA[open data]]></category>

		<guid isPermaLink="false">http://www.davidstuart.co.uk/blog/?p=239</guid>
		<description><![CDATA[Most of yesterday was spent at a really interesting Local Public Data Workshop in Birmingham. The aim of the day: To generate ideas and understanding about what is needed to drive the local public data initiative at a local level The group was comprised of people from the local councils, and an eclectic selection of [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: left;">Most of yesterday was spent at a really interesting Local Public Data Workshop in Birmingham. The aim of the day:<strong><br />
</strong></p>
<blockquote style="text-align: left;">
<p style="text-align: center;"><strong>To generate ideas and understanding about what is needed to drive the local public data initiative at a local level</strong></p>
</blockquote>
<p>The group was comprised of people from the local councils, and an eclectic selection of &#8220;bloggers/developers/activists/academics&#8221;. Curiously I found myself labelled as &#8220;social media activist&#8221;, probably the least appropriate of the four available labels.</p>
<p>Overall the workshop was very positive. There was very little <em>&#8216;should we be doing this?&#8217;</em> , instead it was<em> &#8216;how are we going to do this?&#8217; </em>Everyone recognised the risk-adverse culture in local government, and the potential problems that could occur when opening up certain data, but the questions from the council were far more practical &#8211; where are the ontologies? what should we open? A bit of a push from central government and the world of local data will be transformed.</p>
<p>There were, understandably, a few questions about data usage, and incentivizing wider use of the data is an area I would like to see discussed more. The need for stories (i.e., case studies by a friendlier name) that sell open data to the wider set of stakeholders was widely recognised, but to really kick-off this virtuous circle of open data we need local stories of unexpected data use. Whilst some data has more obvious wider interest than others (crime, accidents, etc.), let&#8217;s incentivize the less popular data sets; show councils that whilst they may not immediately see the wider applications of the data they are opening, other people will.</p>
<p>It should also be noted, that whilst everyone in the room was on board, it&#8217;s unlikely that proposition will be universally popular. As one wily old dog pointed out afterwards, one of the risks of opening up the data, that wasn&#8217;t mentioned, was to council jobs.</p>
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		<title>Facilitating Access to the Web of Data: a guide for librarians</title>
		<link>http://www.davidstuart.co.uk/blog/2010/04/facilitating-access-to-the-web-of-data-a-guide-for-librarians/</link>
		<comments>http://www.davidstuart.co.uk/blog/2010/04/facilitating-access-to-the-web-of-data-a-guide-for-librarians/#comments</comments>
		<pubDate>Fri, 02 Apr 2010 12:36:46 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[book]]></category>
		<category><![CDATA[web of data]]></category>

		<guid isPermaLink="false">http://www.davidstuart.co.uk/blog/?p=234</guid>
		<description><![CDATA[Two and a half months after I sent off the book proposal, the ink is now drying on the &#8216;Memorandum of Agreement&#8217; between myself and Facet Publishing: &#8220;The publisher of choice for the information professions&#8221; and the first one I sent my proposal to. I promise not to be &#8220;obscene libellous or defamatory&#8221; and they [...]]]></description>
			<content:encoded><![CDATA[<p>Two and a half months after I sent off the book proposal, the ink is now drying on the &#8216;Memorandum of Agreement&#8217; between myself and <a href="http://www.facetpublishing.co.uk/" target="_blank">Facet Publishing</a>: &#8220;The publisher of choice for the information professions&#8221; and the first one I sent my proposal to. I promise not to be &#8220;obscene libellous or defamatory&#8221; and they promise to publish my book.</p>
<p>As the title of this blog suggests, the book will be on the web of data. <span style="font-style: italic; font-weight: bold;">Facilitating Access to the Web of Data: a guide for librarians </span>is currently the provisional title, and pretty well sums up the scope of the book. Increasing quantities of data are being made available online all the time by a variety of organisations and individuals. Most noticeably over the last year, governments throughout the world. Just yesterday saw the opening up of the UK&#8217;s  <a href="http://www.guardian.co.uk/news/datablog/2010/apr/02/ordnance-survey-open-data" target="_blank">Ordnance</a><a href="http://www.guardian.co.uk/news/datablog/2010/apr/02/ordnance-survey-open-data" target="_blank"> Survey</a> data.  This data has huge potential for researchers, businesses, and the general public, and library and information professionals have an important role to play in making sure it realises its potential.Whereas &#8216;social media&#8217; and &#8216;web 2.0&#8242; are the buzz words in organisations today, in six months time it will be the &#8216;web of data&#8217;&#8230;at least that&#8217;s what I persuaded my publisher.</p>
<p>Having already written one book-length document, <a href="http://wlv.openrepository.com/wlv/handle/2436/33737" target="_blank">in the form of my PhD</a>, I must admit the thought of writing 75,000 words by 6th December 2010 is slightly daunting. But at least this time I will working in a field where there is seemingly a never-ending supply of innovative people creating exciting services.</p>
<p>If you want to know more about the &#8216;web of data&#8217; and some of the work that is being done, it will be the focus of May&#8217;s <a href="http://bcsmc.wordpress.com/" target="_blank">Black Country Social Media Cafe</a>. The finishing touches are still being made to the cafe&#8217;s line-up of speakers, but rest assured I will not be speaking and trying to get advanced orders for my book&#8230;.unless you really want me to <img src='http://www.davidstuart.co.uk/blog/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> <span><br />
</span></p>
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		<title>A Dubious Honour: As many &#8216;professional&#8217; articles as &#8216;academic&#8217; articles</title>
		<link>http://www.davidstuart.co.uk/blog/2010/03/a-dubious-honour-as-many-professional-articles-as-academic-articles/</link>
		<comments>http://www.davidstuart.co.uk/blog/2010/03/a-dubious-honour-as-many-professional-articles-as-academic-articles/#comments</comments>
		<pubDate>Mon, 22 Mar 2010 20:45:12 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[bibliometrics]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://www.davidstuart.co.uk/blog/?p=223</guid>
		<description><![CDATA[Whilst I wasn&#8217;t a scholarly undergraduate, there is one particular acetate that sticks in my memory &#8211; or rather, one particular acetate for which I had vague recollections that I filled out by emailing the relevant (now retired) professor.  It concerned the classifying of academics according to the quality and quantity of their outputs. If [...]]]></description>
			<content:encoded><![CDATA[<p>Whilst I wasn&#8217;t a scholarly undergraduate, there is one particular acetate that sticks in my memory &#8211; or rather, one particular acetate for which I had vague recollections that I filled out by emailing the relevant (now retired) professor.  It concerned the classifying of academics according to the quality and quantity of their outputs.</p>
<p><img class="aligncenter size-full wp-image-224" title="Quality v. Quantity table" src="http://www.davidstuart.co.uk/blog/wp-content/uploads/2010/03/reimanntable.jpg" alt="Quality v. Quantity table" width="485" height="315" /></p>
<p>If you only write a few articles you are either a &#8216;waste of space&#8217; or a &#8216;Reimann&#8217;, a genius mathematician who only wrote about 10 highly influential papers. Whereas if you write a lot of articles you are either a &#8216;hack journalist&#8217; or a &#8216;star&#8217; depending on the quality of the papers.</p>
<p>The coursework associated with the module was an investigation of a particular academic, for whom you had to come to a conclusion about where they would be positioned on the grid. My academic for investigation was <a href="http://www.shef.ac.uk/is/staff/usherwood.html">Bob Usherwood</a> &#8211; then a professor in the information studies department at Sheffield University.  In typical judgmental undergraduate fashion I decided he fell into the &#8216;hack journalist&#8217; category, as he had written a number of articles in trade publications as opposed to solely publishing in peer-reviewed academic journals. With hindsight I have decided to agree with the professor who decided my selection was a bit harsh&#8230;especially as I have just put the final touches to a paper on Linked Data which means I now have as many professional articles as academic  articles.</p>
<p>Curiously the academic papers I have had published over the last year have taken far less effort that the professional publications, whilst the professional publications have been cited far more often, albeit often in places that didn&#8217;t exist in 2002.</p>
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		<title>Will the Next Election be a Social Media Election?</title>
		<link>http://www.davidstuart.co.uk/blog/2010/03/will-the-next-election-be-a-social-media-election/</link>
		<comments>http://www.davidstuart.co.uk/blog/2010/03/will-the-next-election-be-a-social-media-election/#comments</comments>
		<pubDate>Sat, 13 Mar 2010 12:56:53 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[general election]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.davidstuart.co.uk/blog/?p=205</guid>
		<description><![CDATA[Like many other people around the UK I have had an increasing number of political leaflets posted through my door as we approach the next election. However, whilst social media offers the opportunity for the candidates to engage in a conversation with their voters, the online element still seems to be secondary to the one-way [...]]]></description>
			<content:encoded><![CDATA[<p>Like many other people around the UK I have had an increasing number of political leaflets posted through my door as we approach the next election. However, whilst social media offers the opportunity for the candidates to engage in a conversation with their voters, the online element still seems to be secondary to the one-way approach of traditional media. The online element is generally tucked away, suffers from curious branding decisions, and occasionally at a different URL to the one provided.</p>
<p>What follows is an unscientific analysis of five recent leaflets by the three main parties that have come through my letterbox.</p>
<p><strong><em>intouch -</em> Local Park Ward leaflet by the Conservative Party</strong></p>
<p>No online presence indicated, just a rather difficult to read unbranded email address on the front page.</p>
<p style="text-align: left;"><img class="aligncenter size-medium wp-image-207" title="conservativeemail" src="http://www.davidstuart.co.uk/blog/wp-content/uploads/2010/03/conservativeemail-300x225.jpg" alt="conservativeemail" width="300" height="225" /><br />
<br style="clear: both" /><br />
<strong><em>Change</em> &#8211; Leaflet from the parliamentary candidate for the Conservative Party</strong></p>
<p>Unbranded email address on middle pages, with a link to a generic static Wolverhampton Conservatives web site (<a href="http://www.wolverhamptonconservatives.com">www.wolverhamptonconservatives.com</a>) with no worthwhile content.</p>
<p><img class="aligncenter size-medium wp-image-208" title="WlvConservatives" src="http://www.davidstuart.co.uk/blog/wp-content/uploads/2010/03/WlvConservatives-300x236.jpg" alt="WlvConservatives" width="300" height="236" /><br />
<br style="clear: both" /><br />
<strong><em>Rob Marris MP</em> &#8211; Leaflet from the local Labour MP</strong></p>
<p>Link to my local MP&#8217;s regularly updated blog at the bottom of the back page (<a href="http://www.robmarris.org.uk">www.robmarris.org.uk</a>).</p>
<p><img class="aligncenter size-medium wp-image-209" title="robmarrisURL" src="http://www.davidstuart.co.uk/blog/wp-content/uploads/2010/03/robmarrisURL-300x225.jpg" alt="robmarrisURL" width="300" height="225" /><br />
<br style="clear: both" /><br />
<strong><em>Wolverhampton: Your choice!</em> &#8211; Leaflet from the Wolverhampton MPs and parliamentary candidates</strong></p>
<p>At last a leaflet with a URL on the front page, and whilst it&#8217;s not a blog, it is at least a regularly updated web site with relevant local information (<a href="http://www.wolverhamptonlabour.com/">www.wolverhamptonlabour.com</a>).</p>
<p><img class="aligncenter size-medium wp-image-210" title="wlvlabour" src="http://www.davidstuart.co.uk/blog/wp-content/uploads/2010/03/wlvlabour-300x225.jpg" alt="wlvlabour" width="300" height="225" /><br />
<br style="clear: both" /><br />
<strong><em>Focus</em> &#8211; Local Park Ward leaflet from the Liberal Democrats</strong></p>
<p>Without a doubt the local Lib Dems have made the biggest attempt at promoting a social media presence, highlighting <a href="http://twitter.com/robin4mp">Twitter</a>, Facebook, as well as URLs for various Lib Dem web sites. The local councillors are using their official @wolverhampton.gov.uk email addresses, whilst the other email address is a @wolverhamptonlibdems.org.uk.</p>
<p><img class="aligncenter size-medium wp-image-211" title="libdems" src="http://www.davidstuart.co.uk/blog/wp-content/uploads/2010/03/libdems-225x300.jpg" alt="libdems" width="225" height="300" /><br />
<br style="clear: both" /><br />
Unfortunately they also made the major mistake:</p>
<p><img class="aligncenter size-medium wp-image-212" title="libdemmistake" src="http://www.davidstuart.co.uk/blog/wp-content/uploads/2010/03/libdemmistake-300x225.jpg" alt="libdemmistake" width="300" height="225" /><br />
<br style="clear: both" />Wolverhampton Lib Dems don&#8217;t have a .co.uk domain!</p>
<p><strong> Conclusion</strong></p>
<p>A mixed set of results for the local parties, with the Conservatives having made a particularly pathetic effort. Traditional media has probably still got the most influence when it comes to a general election, but where there are small majorities (and &#8216;Wolverhampton South West&#8217; is one of the most marginal seats &#8211; majority <a href="http://www.guardian.co.uk/politics/constituency/1449/wolverhampton-south-west">2,879</a>)  there is no doubt that marshalling the forces of social media could make the difference. Unfortunately for the Lib Dems, they are the party for whom the gap is probably too big for social media to make the difference.</p>
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		<title>Social Media Metrics &#8211; Topsy</title>
		<link>http://www.davidstuart.co.uk/blog/2010/02/social-media-metrics-topsy/</link>
		<comments>http://www.davidstuart.co.uk/blog/2010/02/social-media-metrics-topsy/#comments</comments>
		<pubDate>Thu, 11 Feb 2010 12:57:05 +0000</pubDate>
		<dc:creator>David</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Research Information]]></category>
		<category><![CDATA[social media metrics]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.davidstuart.co.uk/blog/?p=197</guid>
		<description><![CDATA[I regular write for Research Information, an online and print publication about online content and information management. Whilst online publishing can give you access to a host of statistics not readily available in the traditional printed copy, publishing on someone  else&#8217;s site means that you have to look for some of the traces left on [...]]]></description>
			<content:encoded><![CDATA[<p>I regular write for <a href="http://www.researchinformation.info/">Research Information</a>, an online and print publication about online content and information management. Whilst online publishing can give you access to a host of statistics not readily available in the traditional printed copy, publishing on someone  else&#8217;s site means that you have to look for some of the traces left on the web.  Whereas in the past I would have first looked for inlinks to web pages, now I tend to focus more on the conversations happening on social media sites such as Twitter.</p>
<p>Today I was pleased to see how the two Research Information articles that have been published up to now [there are more in the pipeline] compare with other articles in the same journal.</p>
<p><img class="aligncenter size-large wp-image-198" title="researchinformation_topsy" src="http://www.davidstuart.co.uk/blog/wp-content/uploads/2010/02/researchinformation_topsy-1024x654.jpg" alt="researchinformation_topsy" width="460" height="292" />According to <a href="http://topsy.com/">Topsy</a> 81 of Research Information&#8217;s web pages have been mentioned on Twitter, and the most popular two are by me: Programming skills could transform librarians&#8217; roles (78 mentions); Web 2.0 fails to excite today&#8217;s researchers (67 mentions).</p>
<p>As would be expected, at least by the biblio-/webo- metricians amongst you, the distribution of Twitter mentions broadly follows a <a href="http://en.wikipedia.org/wiki/Power_law">power law</a>.</p>
<p><img class="aligncenter size-full wp-image-201" title="TopsyMentions" src="http://www.davidstuart.co.uk/blog/wp-content/uploads/2010/02/TopsyMentions.JPG" alt="TopsyMentions" width="460" height="293" /></p>
<p>Which means third place is quite a distance behind on 43 mentions, and the vast majority of pages have only been mentioned once or twice.</p>
<p>Metrics are only the start of a conversation rather than the end, as there are a host of possible reasons for the difference in Twitter mentions, e.g., my papers may be considered more controversial by some sections. Nonetheless, it&#8217;s nice to start the conversation from the top of the pile <img src='http://www.davidstuart.co.uk/blog/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> .</p>
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