Time to ban Christmas?
At last it is February, and I am thrilled to see the back of both December and January. From the 1st of December it is virtually impossible to get any work done as everything revolves around Christmas: the parties, the break, the present buying. If you were visiting Britain from a country that didn’t celebrate [...]
Lawyers on MySpace?
As I’ve mentioned before, and will no doubt mention again: there’s no one-size-fits-all approach to social media. Just because a particular web site or technology is flavour of the month doesn’t mean it’s necessarily right for you or your business. In fact your ideal network may be one considered past its prime. I came across [...]
The Importance of the Editor….Generally
In addition to regularly writing magazine articles, I regularly review books for a couple of library and information science journals. It provides a great way to get books I wouldn’t buy otherwise [academic books can be VERY expensive]. Unfortunately in editing one book review recently (best example of how not to publish a book), the [...]
The Future of Search
Following on from the Bing Roundtable back in June, I was invited back yesterday to have a one-to-one chat with Jordi Ribas, the General Manager of Microsoft’s Search Technology Centre Europe. Building from the starting point of Bing’s new features, it was a wide-ranging conversation that covered everything from Yahoo! BOSS to Murdoch’s plans to [...]
Bing ‘suggests’ it’s still US-centric
Following on from the Bing Roundtable back in June, I have been invited back down again on Tuesday to another conversation with Jordi Ribas, the General Manager of Microsoft’s Search Technology Centre Europe. As such it seemed an appropriate time to cast a critical eye over Bing once again. Back at the June round-table the [...]
Amazon’s algorithms have a long way to go…
Amazon.com have become very successful booksellers not only through their range of books, but through the vast amounts of data they collect and use to suggest additional books of interest to customers. This morning I was reminded of the crudeness of the current algorithms. Whist the fact that I bought The Wealth of Networks is [...]
Does your organisation really need a Facebook page?
I received a phone-call the other week from a local business that wanted help creating a more effective online web presence. Their notion of making the web work more effectively was incorporating a host of social media technologies, and creating a presence on some of the most popular social media sites. “We don’t even have [...]
Twitter Network Analysis: Tweetminster
In my previous post I looked at measuring Twitter impact by comparing actual number of followers with expected number of followers based on ‘following’ and ‘updates’. Whilst that provides a simple means of analysis, Twitter is a social network site and (where possible) should be view at the network level. This post uses social network [...]
How many Twitter followers should you have?
One of the problems with social media is measuring its impact. Whilst with Twitter it is tempting to use the number of followers as an indication of impact, followers are heavily dependent on the number of streams a Twitterer is following, and the number of updates a person has posted. A multiple regression analysis based [...]
Forget about Search Engine Optimization!
As I thought I had subjected everyone I know to my anti-SEO rant, I was quite surprised to be asked for some SEO advice on Twitter earlier: I hate SEO because the focus is wrong. Whereas SEO is about getting the best search ranking possible, the focus should be on engaging as effectively as possible: [...]
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