How many Twitter followers should you have?

One of the problems with social media is measuring its impact. Whilst with Twitter it is tempting to use the number of followers as an indication of impact, followers are heavily dependent on the number of streams a Twitterer is following, and the number of updates a person has posted. A multiple regression analysis based [...]

Forget about Search Engine Optimization!

As I thought I had subjected everyone I know to my anti-SEO rant, I was quite surprised to be asked for some SEO advice on Twitter earlier: I hate SEO because the focus is wrong. Whereas SEO is about getting the best search ranking possible, the focus should be on engaging as effectively as possible: [...]

Why a Blog?

This blog is for letting people know some of the things I am working on, although it is extremely infrequent. As my writing has expanded from blog posts to professional journal articles, and finally to books, the number of blog posts I write on my various blogs has inevitably tapered off.

Why blog? For me it turned out to be the first step on the road to a book deal!

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