Bing Roundtable: Where was the innovation?
I spent yesterday evening at a roundtable with some of the people from Microsoft as they got feedback on Bing. Jordi Ribas, seen in the video below talking about the Microsoft Search Technology Centre in London, took us through the things Microsoft are trying to do with Bing. Basically:
Get the fundamentals right
Become less US-centric
Whilst it’s [...]
How much do Digital Marketing Companies really know about the web?
I have just been compiling a web analysis report for a digital marketing company about the web presence of four different digital marketing companies. At the end of which I find myself wondering: How much do digital marketing companies really know about the web?
The company web sites were, on the whole, very professional looking sites. [...]
Journalism 2.0 at the Black Country Social Media Cafe
Yesterday was the third Black Country Social Media Cafe, a place for those interested in social media to get together and share ideas. Unlike some other social media cafes we try to include a panel of speakers talking on a specific topic amongst the more informal chat. This month the topic was Journalism 2.0, and [...]
The Reason for this Blog
Successful adoption of the web is not based on having static web pages that tell your customers what you do, but having interactive spaces that allow you to engage with your customers and show them what you do.
This blog will be one of the places that people will be able to see the sort [...]